Right now we are in the heart of shopping season and the more we buy the more we may begin to question the price-point of some of the purchases. I by no means am a brand junkie. I will admit however I prefer some brands over others. I like to make my purchases based on quality. I will admit however there are some brands that are synonymous with quality. I remember a few years ago there was a basketball player named Stephon Marbary, who like many basketball players had his own line of tennis shoes. He however took a different approach than most athletes, his tennis shoes were sold for roughly $20 instead $100, I clearly remember watching a news story on TV that compared his tennis shoes to the leading $100 brand. It was found that his tennis shoes, called the Starburys, were of equal quality to that of the more than $100 tennis shoes. Stephon Marbary line of tennis shoes are one of the few cases in which a quality brand that could have otherwise easily charged five times more, purposely choose to charge a lower affordable price.
You may think that it is unjustifiable for some companies to charge what may seem to be 50 to 75% more for their particular products.
However sometimes spending more can cost you less money over time. A friend of mine and his father both purchased dress shoes for church roughly about the same time some years back. His father just wanted to get shoes that fit at a good price. On the other hand, my friend meticulously examined each shoe and ultimately purchased a pair of shoes that were about four times the price of his fathers shoes. Continue reading “Sometimes spending more can cost you less.”